Important digital platform for the promotion of Indian businesses related to skills: Chandrasekhar


Shri Rajeev Chandrasekhar, Minister of State for Skills Development and Entrepreneurship, Electronics and IT, visited Indian Handicrafts Fair hosted by Handicrafts Export Promotion Council in Noida, Uttar Pradesh, where he interacted with entrepreneurs working in traditional skill-based businesses. Urging EPCH to establish a digital platform connecting all entrepreneurs in the sector to a larger market, the minister said Prime Minister Shri Narendra Modi’s vision is to promote and support the traditional skills and crafts of India.

Shri Chandrasekhar said traditional skills-related businesses are at the core of Prime Minister Aatmanirbhar Bharat’s vision of strengthening local economies at the village level. He recommended that a digital platform be created for all artisans and entrepreneurs to be linked with customers from India and the world so that they can easily transact. This will not only make it easier to do business in the sector, but will also help achieve the Prime Minister’s goal of doubling India’s exports.

During the visit which lasted more than three hours, the Minister discussed with entrepreneurs the availability of a skilled workforce in the traditional and heritage industry based on skills. The discussion covered a range of issues, including trends in the craft market, demand in the sector, challenges faced by artisans and craftspeople and their views on how to further promote this sector. Shri Chandrasekhar also spoke about the disruption caused by COVID-19 in almost all spheres of our lives, saying that while the pandemic has impacted every economy in the world, it has also led to a phenomenal increase in adoption. digital. He said the need for a digital platform to connect entrepreneurs to customers is very important in the post-COVID world order.

He visited various booths on display at the 52nd edition of IHGF Delhi Fall 2021, including Jammu & Kashmir, Nagaland, Karnataka and Kerala. He said the Ministry of Skills Development and Entrepreneurship is planning targeted pilot projects for these traditional skills-related businesses to help them grow and develop. The minister recently visited local craft hubs in Manipur, Nagaland and Jammu and Kashmir and announced plans to support them. The minister said the government is fully committed to promoting traditional Indian skills-related businesses to the world and has assured all entrepreneurs full support to help them grow.

(With inputs from GDP)

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